Inspire! Care 360 is excited to offer digital marketing services to promote the brand of your early learning center. We can work with your existing website, or build you a new one! We have a wide range of childcare, preschool, and Montessori digital marketing services to match your needs and budget.
Below you will find a quick rundown of the many ways that IC360 Digital Marketing can enhance your childcare, preschool, and Montesorri school’s online branding. Fill out the brief form to have an IC360 team member reach out and get you rolling with our Brand Promote services!
Digital Marketing Services
Website Design & Hosting
Google & Facebook Ads
Blogging
Search Engine Optimization (SEO)
Local Business Directory Management
Print Advertising
Keyword Research
Reputation Management (Online Reviews)
Lead Generation
Social Media Posting
LEVEL 1
WEBSITE ONLY
IC360 will build and/or upgrade an existing website to align with brand strategy and best digital
practices for lead generation and search optimization. We will provide all ongoing hosting,
maintenance, support and baseline website analytics.
Incorporation of existing site, content and assets into WordPress
Deployment of IC360 dedicated server environment
Build-out of branded version of X-Theme
Responsive, mobile-friendly design
Reconfiguration of DNS / site launch
Basic
6-10 Pages
General Contact Form
Cost: $1,500-$2,500*
Professional
11-25 pages
CRM-integrated contact form
Blog Cost: $3,500-$5,500*
Enterprise
25+ pages
CRM-integrated contact form
Blog
Parent/Staff portal Cost: $7,500-$9,500*
*Divided into 12 interest-free installments, added to your monthly invoice
Administer WordPress and plug-in updates, daily backups, security scans
Routine edits and updates (up to 2 hours monthly)
Ongoing optimizations for site speed and indexing health
Account Management
Access to ticket system
Dashboard access
Quarterly phone/conference check-in
LEVEL 2
WEBSITE + SEARCH
Level 2 adds the component of local and organic search. The front and backend of the
website will be structured to be Google-friendly and highly indexed. An ongoing content plan
will match keyword discovery to continually develop the website’s organic presence.
Additionally, IC360 will manage and optimize local directory management, including Google
My Business and Bing Places which are critical for local SEO.
Ongoing Services
Includes all Ongoing Services from Level 1
Enhance/develop content of all site pages to maximize SEO
Ongoing new content plan for keyword specific targets,2 pages per quarter
Maintain site map and indexing to all engines
Maintain site map and indexing to all engines
Local directory management
Monthly monitoring for duplicates, inaccuracies, and general health of directory profiles
Publish weekly Google My Business posts for announcements, events, or routine lead generation
Account Management
Access to ticket system
Monthly custom dashboard
Bi-monthly phone/conference check-in
Cost: $350/month, $25 per additional location
LEVEL 3
DIGITAL MARKETING PRO
Level 3 adds paid search, social media/blog planning and advertising
and ongoing lead generation programs.
Ongoing Services
Includes all Ongoing Services from Level 1 and Level 2
Implement and manage Google Ads campaign
Continuous optimization of bidding strategy and ad spend
Seasonal adjustments as required
Manage social media (Facebook) advertising
Develop (with client) monthly social media/blog calendar
Integrate paid efforts with on-site lead generation
offers, seasonal specials, etc. as needed
Account Management
Team access to ticket system
Direct email access to Client Services Manager,
Agency Director
Monthly custom dashboard
Monthly phone/conference check-in Cost: $550/month, $40 per additional location
LEVEL 4
COMPLETELY INTEGRATED
Level 4 completely integrates digital and traditional marketing, with IC360 acting as a fully
out-sourced marketing department. Graphic design, print services, and complete social media
management are included.
Ongoing Services
Includes all Ongoing Services from Levels 1, 2 and 3
Enhanced social media management
Content development and copy writing for social/blog
Advise on video/photography needs and projects
Newsletter, brochure, print material design*
Account Management
Team access to ticket system
Direct e-mail access to Client Services Manager,
Agency Director
Monthly custom dashboard
Bi-weekly phone/conference check-in Cost: Customized to your needs
NOTICE REGARDING FEES
The fees presented in this document are generalized for the range of services
described. In practice, each service agreement is customized to fit the client’s
needs, thus final pricing may differ.
Your Inspire Care 360 100% Happiness Guarantee
Our #1 priority here at Inspire Care 360 is your happiness. We stand by our Membership 100%. If you have a problem, we will solve it.
If we cannot solve it, you will not be responsible for the remainder of the agreement.
Digital Marketing Start Form
1415 Monroe Avenue Rochester, NY 14618
Phone: 800.655.5659
E-mail: customerservice@inspirecare360.com
We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.OkPrivacy policy